Case Study Furniture History

Case Study Furniture History-84
Given these modes of purchase, did British men and womenunderstand ivory furniture as distinctly different from widely traded commodities?Such questions can be answered through exploring the ivory furniture purchased by a variety of families.Ivory furniture can thus act as a lens through which to examine how individuals in the modern period related to objects from the subcontinent.

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In contrast to widely traded commodities like textiles and porcelain, ivory furniture generally came to Britain through individual purchases made by EIC servants while in India.

Whereas men and women in Britain could commission armorial porcelains, items of ivory furniture tended to be purchased by families or individuals while in India or when trading on the Indian coast.

We brought to light in the marketplace the heritage of our now 90-year Stanley brand and also launched a new enterprise resource planning system.

Ed quickly earned the respect of our management and sales team and adapted to our systems, work style and culture.

His flexibility allowed him to make immediate and lasting contributions.

His greatest strengths are intelligence, results orientation, work ethic and industry knowledge.We use cookies to offer you a better experience, personalize content, tailor advertising, provide social media features, and better understand the use of our services.To learn more or modify/prevent the use of cookies, see our Cookie Policy and Privacy Policy.This included branding, web development, customer acquisition and event planning.Stanley Furniture, a public company, suffered a significant reduction in revenues from 7 million in 2008 to million in 2012.From the Harrisons in the early eighteenth century, to the Monros and Hastings in the late eighteenth and early nineteenth century and from the Morrisons in the nineteenth century to the Kleinworts of the twentieth century and the Peakes of the twenty-first.Inventories, auction catalogues, correspondence, newspaper articles and sales reveal that all these families have purchased or retained ivory furniture pieces.This was a perfect storm of factors resulting from the economic recession of 2008, increased competition from lower-priced goods in Asia, and significant changes in the retail landscape. Please note that this case study was first published on ac.uk/eicah in July 2014.CAVE HILL SCHOOL OF BUSINESS UNIVERSITY OF THE WEST INDIES CAVE HILL CAMPUS Executive Diploma in Management Group 3 Case Analysis: Elegant Furniture Company using the Seven-Step Case Analysis Format COURSE: GEMA5100 – Marketing Management ID Numbers: 00680885 411005098 FACILITATOR: Ms.Candice Warner-Barrow WORD COUNT: PAGES: TABLE OF CONTENTS |EXECUTIVE SUMMARY | | 2 | |MISSING INFORMATION AND ASSUMPTIONS | |2 | |SITUATION ANALYSISIts sole distribution is through two major retail outlets for which it annually negotiates new contracts. James Harper, employs twenty two persons primarily in its production department with no sales, marketing, research and development resulting in little change in design or marketing mix since inception.

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