Example Executive Summary Business Plan

It should ease the task of anybody whose job it is to read it, and it should make that task enjoyable by presenting an interesting and compelling account of your company.Here's a suggested format for an executive summary: You’ll need to explain why your idea has merit and how it can solve a common problem by making things easier, faster, or cheaper for the prospective customer(s).It has to briefly hit the high points of your plan.

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It’s a brief look at the key elements of the whole plan—and it’s critical.

The executive summary should be only a page or two.

The executive summary has to perform a host of jobs.

First and foremost, it should grab the reader’s attention.

If they’re not interested, no matter what your financials are, they won’t help.

Provide a short explanation of how you’ll use any financing you seek. Nobody wants to lend you money if they don’t know exactly why you need it.Even if you aren’t in an industry likely to purchase buildings or patent valuable technology, the business derives value from the fact that it can generate profits into the future. If you have many equity investors coupled with a pile of creditors, this can get pretty complicated.For the summary section of your plan, a basic description such as “Ownership of the company will be divided so that each of the four original partners owns 25 percent” will suffice.If there's a really important, unusual risk factor in your plan—such as that one certain big customer has to make a huge order for the whole plan to work—then you'll want to mention that in your summary.But run-of-the-mill risks like unexpected competition or customer reluctance can be ignored here.It is therefore good to perfect your writing skills on executive summary because it will help you a great deal.Steps to be followed in executive summary writing include: It is good to understand the meaning of an executive summary before you proceed to write.If you have to negotiate details of exactly what any equity investors will get, there’s time to do that later.For now, you just want to give people an idea of how the ownership will be divided.As you write the summary content, one needs to know the intended audience and what it is that your target audience needs to know by including the important details of your report.You should ensure that you include all the main points in your summary because it is key when it comes to executive summary writing. If your business proposal is nice, you’ll need a strong executive summary to enable you convince the potential investor whereas a badly written executive summary will deny you the chance of meeting the investor.


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